Recipe of the Day : Thursday 11th March

Raisin & Cinnamon Eggy Bread

Prep: 5mins
Cook: 10mins
Serves: 4 (Vegetarian)

a little oil for frying
4 large Lion eggs
6 slices raisin and cinnamon loaf
blueberries and raspberries and crème fraiche to serve

Heat a little oil in a non-stick frying pan. Beat the eggs in a
shallow dish. Dip the slices of raisin bread in the egg, turning until
coated, then add to the hot pan.

Cook 2-3 slices at a time, for 4-5mins, turning over once until they
are golden on both sides. Transfer to a plate and keep warm. Repeat
with the remaining egg and bread.

To serve, cut the eggy bread slices in half and arrange three pieces
per person. Scatter over a few raspberries and blueberries and serve
with crème fraiche.

RICE KRISPIES CELEBRATES 80 YEARS ON THE BREAKFAST TABLE


One of Britains best loved cereals celebrates its 80th Birthday this week (commencing 10 November).

Originally marketed as the ‘talking cereal’ because of the distinctive sound it makes when milk is poured on it, Rice Krispies was sold by a team made up of Boy Scouts when it first hit British shelves in 1928.

Since then, the iconic cereal has enjoyed many highlights including when The Rolling Stones recorded a short song for a Rice Krispies television advert in 1963, and when a young Jonathan Ross starred in another Rice Krispies ad in 1970.

Rice Krispies has become famous for its three lovable characters Snap, Crackle and Pop. Snap first appeared on boxes in 1933 as a magical gnome, whilst Crackle and Pop joined him a few years later and the three 75 year olds have since gone through a number of radical image makeovers to keep them looking young and modern.

Rice Krispies was only the third cereal to be created by the founder of Kelloggs, William Keith Kellogg in 1928 following Corn Flakes (1894) and All-Bran (1916). When it first arrived in the UK it quickly became the nations fastest growing cereal brand.

The cereal disappeared for a few years during World War II because of a global shortage of rice but returned to the UK shortly afterwards with 21ft bus adverts announcing that ‘Kelloggs Rice Krispies are back!’

Since 1938 Rice Krispies has been made and distributed from the Kelloggs factory in Manchester and for this reason alone Kelloggs is the second biggest importer of rice in the UK.